Page 12 - Shreveport-Bossier Destination Master Plan 2023

Community & Industry Stakeholder Engagement
1,000+
local community members
in both Shreveport & Bossier City provided
A destination master plan is only as good as the execution behind it. The ultimate success of a master plan is based on engaging the widest possible range of local industry and community members to collaboratively develop the final strategies and actionable initiatives, because they’re the people who will implement them. Throughout 2022, Visit Shreveport-Bossier and MMGY NextFactor brought together more than 200 people from all walks of life to define the optimal future for Shreveport-Bossier through their personal and professional perspectives.
That variety and volume of community engagement was supplemented with an extensive resident sentiment survey. More than 1,000 community members in both Caddo and Bossier parishes provided their opinions about the opportunities and challenges for the region now and during the next 10 years.
their opinions
15 focus groups with representatives from:
Accommodations
Advanced Industries
African American Entrepreneurs Arts, Culture & Heritage Attractions & TourS
Chambers of Commerce Community Leaders
Downtown Development Educational Institutions
Events & Festivals
Faith-Based Groups
Food & Beverage
Gaming & Entertainment
Military
Parks & Outdoor Recreation Sports Tourism
Young Entrepreneurs
50+ interviews with individuals FROM:
Academia
Accommodations
Advanced Industries
Arts, Culture & Heritage Attractions & Tours Community Organizations Chambers of Commerce Economic Development Entertainment, Film & Music Events & Festivals Faith-Based Groups
Food & Beverage Government & Law
Parks & Outdoor Recreation SportS Tourism Transportation
Urban Planning
THREE PUBLIC Town Halls for:
1. Residents
2. Community leaders
3. Industry stakeholders
ONE Visioning Workshop with community & industry leaders
25+ VISIT SHREVEPORT-BOsSIER & Steering Committee meetings
Resident sentiment survey:
Caddo Parish: 645 participants Bossier Parish: 433 participants
Shreveport-Bossier Destination Master Plan 2023 12