Page 15 - SKD_Brand Guidelines

LOGO COLOUR CONTENTS 10

Colours play a huge part in logo designs
since they can change how a person sees a
brand. Real Estate Logo colours evoke
emotions and convey messages to the
buyers and investors as well. The colours
are what makes the logo pop up in a sea of
the other brands.

Brand Cclour Psychology Green Orange Red
Green personifies Orange is most often For a long time, red has
Psychology plays a huge part in colour fertility, growth, and selected by real estate been the colour of
selection, and adapting the right colour while stability. It is a colour of agents that deal in royalty. The colour red
creating the logo was important. The colours endurance, calm, and localities that are closer creates thoughts of joy,
which impact the mind and behavior are tranquility. It is also the to Highways OR love, and desire. In logo
considered key while developing the logo. colour of money. surrounded with designs, red is
Nature-based greenery, as orange associated with strength
companies also use indicates sunshine, and leadership and is
green in their logo openness, and used to draw customers
designs to simply enthusiasm. who are looking for a
convey that their real service that is above the
estate company is ordinary. This colour is
eco-friendly. used to create a sense
of wisdom for the brand.

Brand Guidelines - 2021 www.srikrishnadeveloppers.com