Page 3 - Brand Handbook IPG Network
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THE RIGHT BRAND FOR YOUR BUSINESS
Just as our country is wide and diverse, so are the needs of the Independent Pool & Spa Retailers who work hard to serve consumers in towns from coast to coast across Canada.
It is for this reason that the International Pool Group offers multiple banners that bring the flexibility of a Network Association to the credibility of a Branded Retail Concept.
The LeisureScapes banner is designed
for the professional Pool & Spa Retailer who is looking for the credibility and the long-term value of owning a store that
is part of a national entity with a cohesive look across the country.
The IPG NETWORK is designed for those who prefer to develop their own local brand, but who see value in joining
a network of like-minded independent retailers who can benefit from tools that are designed to help them build their own strategy.
● INTERNATIONAL POOL GROUP - BRAND HANDBOOK - IPG NETWORK - JUNE - 2019
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