Page 4 - OWOW Sales Training Guide EN 2025

Detailed
Sales Guide
The goal of this guide is to help you effectively present OWOW hot tubs,
emphasizing the features that set our products apart and how they directly
benefit the customer. By understanding the unique selling points (USP) of
OWOW, you can confidently guide potential buyers through the decision-
making process and increase your chances of making a sale.
BUILDING RAPPORT AND UNDERSTANDING
CUSTOMER NEEDS
Before discussing features and pricing, it’s essential to build a connection with potential
buyers. Ask open-ended questions to determine what they’re looking for in a hot tub:
❙ What’s your primary goal for the hot tub, relaxation,
therapy, or socializing?
❙ How often do you expect to use your hot tub?
❙ Are energy-saving or low-maintenance features important to you?
By identifying their needs, you can tailor your presentation to highlight how
OWOW hot tubs meet those specific desires.
OWOW BRAND · Sales Training Guide · International Pool Group 4