Page 17 - Bittescombe Lodge Website Proposal

Section 9: Implementation Plan
The successful delivery of this project relies on precision, structure, and collaboration. The implementation plan ensures that every element of the proposal, from initial design to final launch, is executed with the same care and professionalism that define Bittescombe itself. It provides a clear sequence of steps, realistic timelines, and transparent responsibilities so that progress can be measured and momentum maintained.
The process begins with discovery and content development. This initial phase will involve gathering photography, refining text, and establishing a shared understanding of tone and hierarchy. A content audit will ensure that every word and image serves a defined purpose within the new structure. During this stage, it is crucial that Bittescombe’s leadership team provides feedback to help shape the authentic voice of the estate.
Next comes design and development. The design process will translate the visual identity and storytelling approach into a cohesive digital experience. Page layouts, typographic choices, and navigation systems will all be crafted to reflect the desired tone, elegant, confident, and contemporary. Once approved, the development phase will bring these designs to life within a secure, responsive framework, ensuring the site functions flawlessly across all devices.
Testing and refinement will follow, allowing time for fine adjustments before launch. Every link, form, and interaction will be checked, and content will be proofed to maintain quality and accuracy. The launch will then be supported by a coordinated communications push, including public relations, partner announcements, and digital updates, to maximise impact.
The implementation plan is not only about the steps to delivery but about the mindset with which those steps are taken. Each stage should be guided by attention to detail, respect for heritage, and a commitment to excellence. By following this structure, Bittescombe will not only achieve a successful website launch but also set the tone for how all future digital projects are undertaken: with precision, clarity, and pride.
Creating Bittescombe-Shoot.com will require a clear, staged process that ensures the final product reflects the estate’s values and exceeds expectations.
Phase 1: Research & Strategy
• Competitor review (completed).
• Brand positioning refinement.
• Content plan and visual direction approved.
Phase 2: Creative Development
• Photography commissions to capture landscape, lodge, and sporting action.
• Drafting of all written content (approximately 4,000–5,000 words total).
• Design of visual identity elements (colour palette, typography, iconography).
Phase 3: Website Build
• Custom design tailored for visual storytelling.
• Responsive build optimised for all devices.
• Integration with analytics and SEO for discoverability.
Walking Gun Field Sports Photography & More!