Page 40 - Business Mastery for Exponetial Profit make more work BW 15102021
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car, we have several  metrics  to ensure that you have  the
             information to drive your car safely and within the rules e.g. fuel
             gauge, oil gauge, temperature, etc. Imagine driving without a fuel
             gauge, it means you wouldn't know when you run out of fuel! What
             if this happens in the middle of the motorway, can you see how
             dangerous  that could be? So, in business, you see why  it is
             dangerous not to have the  metrics  to show  you where your
             business is positioned. Regular feedback will help you make the
             right decision to stay on track and grow. Let me share this personal
             story with you. I have always tried to maintain a healthy balance of
             diet, exercise and sleep. However, when I have an important goal
             I am chasing, then my sleep is the first casualty. I used to think
             that I can make more of my day by sleeping less. I started keeping
             records of my sleep vis a vis my productivity; the truth jumped out
             at me from the record. Sleeping less destroys your productivity.
             You are less likely to concentrate on anything for a period and then
             the quality of what you do also diminishes over time. I wish Fitbit
             would pay me for the next information I am going to share with you
             because if you don’t have one, you will be getting one immediately.
             If you don’t know what Fitbit is then google it. It is a device like a
             wristwatch  that  measures  your  movement,  sleep,  heart  rate,
             calories, etc. The part that blew my mind was the sleep component
             of  the  device.  It  measures  ‘wake-sleep',  ‘light  sleep'  and  ‘deep
             sleep'. To cut a long story short, the days that I record the 2hours
             deep sleep or more are those days that my energy remains high
             throughout the day. I usually get 4x done than ordinary days when
             my deep sleep was less than one hour. So, I started noticing that
             the  days  I  get  the  deepest  sleep  are  those  days  that  I  did  my
             exercise. The more surprising part also is that when I walk for 20
             mins after dinner, I experience deeper sleep. I also noticed that
             showering with warm water before sleep also helps enhance my
             deep sleep those nights. Now I know what the factors contributing
             to my deep sleep and I can combine all of them to get better sleep.
             My conclusion shows that my productivity increases in line with an
             increase in my deep sleep. Can you see how my business may be
             positively impacted by a device that you may not associate with
             business in any way shape or form? I have got a few expensive
             watches, but I don’t use them anymore because I am addicted to
             my Fitbit. This device tells me much more than time and by the
             way, it increases my bottom-line because of the information I get

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