Page 59 - Digital Marketing Combo eBook

A simple way to make blogging more enjoyable then is to blog on more than one subject.

If you run four different blogs say, then you can always write for one of the others

whenever you get bored of writing on that same topic.

Better yet though is to try something different from blogging altogether. For instance,

you might opt to include a questionnaire on your blog which requires some Javascript

algorithms to run, or you might decide to try and build your own forum or handle your

own marketing. The more aspects of your work you get stuck into, the more you will

feel challenged and the less repetitive your work will be.

Best of all though is to work on your blog and to have your finger in other pies. Provide

web design for a client as well as creating a YouTube channel. Or run a blog and sell an

app. Or do all four at the same time; that way getting the stability, the creative freedom

and the variation - and never having a boring day in the 'office' again.

Chapter 3: Why You Should Become a Content Creator

To this end, I highly recommend rethinking the way you label your work. I recommend
considering becoming a ‘content creator’ rather than a ‘marketer’.

These days, internet marketing has a lot to do with content. Content marketing is

synonymous with SEO and social media marketing and one can’t exist without the other.
The difference is that a content creator is someone who puts the content first still with

the aim of boosting the profile of a brand. This usually means they care more about