Page 177 - AFAP Success Stories 2020

Apo sharing with farmers on a field day

to the demo plots that were set up in the villages and the The demo plots increased farmers’ awareness about
radio programmes, which greatly increased awareness of fertilizers and their effectiveness especially NPK as most of
the fertilizer products. the smallholder farmers were only familiar with DAP.
Pineapple and watermelon farmers who are Apo’s biggest Despite the World Bank Program of Agriculture Cluster
customers have had a breakthrough because of the truck. Development Project (ACDP) where free inputs are given
Apo is now offering subsidized transport fares for their out, Apo has remained in business as a result of the
harvests to Kenyan markets and brings back truckloads of demand-creation activities he has carried out supported
fertilizers on the return journey. by AFAP.
Apollo Bubolo has established clear linkage with MAAIF
and has been able to get his certificate for premises, Impact
which he had been following up for over two years.
The relationship between Agrodealers and agriculture The truck that Apo is using to transport pineapples
inspectors has greatly improved and many of the and watermelons to Kenyan markets for his customers
Agrodealers have since got feedback about their premises’ (farmers) represents a step towards an improved value
registration certificates. chain. Having a clear source of inputs, reliable transport

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