Page 4 - CIAA Playbook

Schedule of Events – AARP Local Activation (Charlotte)

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SAY, JUNE 29, 2014
WEDNESDAY, FEBRUARY 27, 2019 – LOCAL MARKET ACTIVATION –
CHARLOTTE - CANCELLED
11:00 A.M. – 5:00 P.M. - “AARP IN THE COMMUNITY” TOUR
AARP STAFF TRAVELS IN AARP-WRAPPED JEEP WRANGLER TO PROMOTE AARP
PRODUCTS AND SERVICES IN CHARLOTTE AND CAPTURE DATA FOR A DRAWING

12:00 – 2:00 P.M. – AAR EDUCATIONAL STOP -TRADE & TRYON
3:30 P.M. – AARP EDUCATIONAL STOP – BOJANGLES COLISEUM

DESIGNATED STOPS: BOJANGLES COLISEUM, PUBLIC CIRCLE AT TRADE & TRYON
STREETS

THURSDAY, FEBRUARY 28, 2019
12:00 P.M. – 6:00 P.M. - EXHIBIT EXPERIENCE – SPECTRUM ARENA, SECTION 106,
BOOTH NUMBER 37-38

5:30 P.M. – 7:30 P.M. – DIVERSITY & INCLUSION TOWN HALL – KNIGHT THEATER,
LOWER LEVEL – ALEX HILL, ALISA JOSEPH
7:00 P.M. – 11:00 P.M. – GUEST ENTERTAINMENT (5 TICKETS) - AARP HOSPITALITY SUITE
– SPECTRUM ARENA, VAN WAGER SUITE S29

FRIDAY, MARCH 1, 2019 – NATIONAL AARP ACTIVATION
8:00 A.M. – 11:00 A.M. – CIAA HALL OF FAME BREAKFAST – CHARLOTTE
CONVENTION CENTER, CROWN BALLROOM – LARA COLE, JOYCE EVANS
11:30 A.M. –6:00 P.M. – EXHIBIT EXPERIENCE – SPECTRUM ARENA, SECTION 106,
BOOTH NUMBER 37-38
4:00 P.M. – 6:00 P.M. – CIAA CHANCELLOR AND PRESIDENTS’ RECEPTION –

SPECTRUM ARENA, FOUNDERS FLOOR LEVEL – LARA COLE, JOELLE
GLOVER, JOYCE EVANS, ALEX HILL
7:00 P.M. – 11:00 P.M. – GUEST ENTERTAINMENT (5 TICKETS) - AARP HOSPITALITY SUITE
– SPECTRUM ARENA, VAN WAGER SUITE S29

SATURDAY, MARCH 2, 2019
12:30 P.M. – 6:00 P.M. – EXHIBIT EXPERIENCE - SPECTRUM ARENA, SECTION 106,
BOOTH NUMBER 37-38 4
1:00 P.M. – 6:00 P.M. – GUEST ENTERTAINMENT - AARP HOSPITALITY SUITE –

SPECTRUM ARENA, VAN WAGER SUITE S29
6:00 P.M. – 8:00 P.M. - DISMANTLE/BREAK-DOWN