Page 39 - BPA Area VI-Parameter B

EXISTING UNIVERSITY EXTENSION AND TRAINING MODALITIES AND

PROGRAMS

Strategies of Implementation

5. Development Support Communication

Any technology disseminated will be complemented with print, broadcast and
video materials. The packaging of development support communication materials

will be undertaken. The type of development support communication depends upon
the situation. Movies are usually integrated in trainings to emphasize specific value

critical to the success of an intervention. Technologies are given in print but are
normally demonstrated depending on their feasibility. For greater effects, these are
introduced in the Rural Enterprise Development stage.

6. Rural-based Enterprise Development

Through this process, commercialization of technologies is established in the

pilot barangays. Technologies that are chosen on the basis of available resources
will be commercialized in the barangay. Gradually, the community is trained and

exposed to the development of the rural enterprises. To generate resources for the
community, experts from the University shall extend technical assistance in the
preparation of the feasibility studies and project proposal for submission to local and

foreign funding institutions.