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Diamond Merchandising System
The Diamond Merchandising System™ is an innovative approach to the design
and presentation of your casket and coffin range.
It combines proprietary technology, business analysis tools and staff training so arrangers
can present products to families using your own customised Diamond Presenter website.
The DMS provides :
A consistent and transparent approach for arrangers when presenting the casket or coffin range to families
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Clarity for families when selecting a casket or coffin that best suits their needs
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Representing the funerals home with the same message.
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Product Selection Assisting Arrangers Custom Presentations
Analyse products and design the Prepare arrangers to better guide families Present products to families in a
right range for your market. through the selection process. transparent way using your customised
Diamond Presenter website.
Product Range Consultation Support and Training Sales Aids and Merchandising
We’ll look after you with product range Our first class product and merchandising Sales aids are an essential component of
consultation to ensure you have the right selection training can make all the difference. a tailored merchandising program
of products, up to date training, product knowledge Our training programs are designed to enable We’ll enhance your product knowledge
and a customised merchandising plan for your your staff to best present your product range in and merchandising techniques.
local market. a clear,confident and knowledgeable way.
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