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>0 -5& &3 0  5&-0  Principles of Production and Operations / Operations Management_ +. &. 7 7$5 B %3 ;(











                                          „µ¦‹´—„µ¦Ÿ¼‹´—®µ
                                                      o
                                ± „µ¦ÄŸ¼‹´—®µ¦µ¥Á—¸¥ª (Sole sourcing )หรับ

                          ™ ‡ªµ¤­¤¡´œ›„´Ÿ¼‹´—®µ (Supplier relations)
                                           o
                                   ´
                                        r
                             1) ‡ªµ¤­¤¡´œ›ÁŠÂ…Š…´œ (Competitive orientation)
                                         r
                                     ´
                                          ·
                                             n
                                ± Zero-sum game
                                ± Short-term
                             2) ‡ªµ¤­¤¡´œ›ÁŠ¦ª¤¤º° (Cooperative orientation)
                                     ´
                                          ·
                                         r
                                            n
                                                 ใช้สํา
                                ± Long-term
                                       o
                                      o
                                 Î เอกสารนี้
                     17                             ºÊนการสอนเท่านั้น











                              ´
                             ž‹‹´¥š‡ª¦¡·‹µ¦–µÄœ„µ¦‹´—®µ‹µ„£µ¥œ°„
                                    ¸É
                                              oีย
                          ™ „µ¦‹´—®µ‹µ„£µ¥œ°„ (Outsourcing)
                                Make or Buy decision
                                 การเร
                                          r
                             1) „µ¦‹´—Ž°‹µ„«¼œ¥„¨µŠÂ¨³„µ¦‹´—Ž°ÁŒ¡µ³­µ…µ (Centralized
                                     ºÊ
                                buying vs. Localized buying)
                             2) °µœµ‹‡ª‡»¤¦¬´šš¸É‹´—‹µŠ (Degree of sourcing control)
                                         ·
                               ‡   Strategic Alliance
                             3) ‡ªµ¤Šµ¥˜°„µ¦Áž¨¸É¥œÂž¨Š­µÃŽ°»žšµœ
                                                   ´
                                                        n
                                       n
                                    n
                               ‡   Long term vs. short term
                             ‡  …°—¸ / Á­¥ ¸
                                 o

                     18





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