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>0 -5& &3 0  5&-0  Principles of Production and Operations / Operations Management_ +. &. 7 7$5 B %3 ;(











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                           ‡ Create team เอกสารนี้
                     11    ‡ Receive inputs from รียนการสอนเท่านั้น
                                  Nested Processes
                             Advertisement Design and Planning Process
                           Creative design process    Media planning process
                           ‡ Revise concept per เ     ‡ Prepare several media
                                                      ‡ Receive work request
                           ‡ Receive work request
                                 การ
                           ‡ Prepare several designs
                                                       plans
                                                      ‡ Receive inputs from
                             Account Executive
                                                       Account Executive
                           ‡ Prepare final concept
                                                      ‡ Revise plan per client’s
                                                       inputs
                             client’s inputs          ‡ Prepare final plan

                     12





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