Page 44 - Claflin Cabinet Retreat
P. 44

Strategies




                               Reminder Postcards -                            Returning student parents (pending postage
                               send to homes                                   costs)
                               Launch Social Media                             Returning Student Registration Messaging
                               Registration Campaign                           using geo-fence with 25-
                                                                               mile radius to campus. 30-days.

                               Registration Date                               Current Unregistered undergrad and graduate
                               Reminder                                        students to be made
                                                                               aware of registration status. (segment for
                                                                               students with holds / no
                                                                               holds)
                                                                               Registration Date
                                                                               Reminder
                                                                               Personalized and segmented via CRM & Text
                                                                               messaging about
                                                                               resolving holds as applicable. Will alert
                                                                               students of primary academic
                                                                               advisors/success
                               Messaging about                                 All current/new students with debt via CRM
                               Scholarships                                    Targeted students
                                                                               via Text. Drive to web portal (myclaflin) and
                                                                               Scholarship
                                                                               Application
                                                                               **** is there an auto award process for
                                                                               students with debt.



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