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Diabierna, 27 December 2019                                  AWEMainta                                                                      19




        Basta daño material na

                 Cura Cabay

       Despues cu auto a

           ranca pal’i luz,


       un dama a resulta

        levemente herida






























                                                                                     REQUEST FOR PROPOSAL (RFP)
                                                                                   Marketing Strategy for 100 Innovations Project

       PASCO mainta  pa mas o                         Aruba Futura Foundation (hereinafter: Futura) is a Sustainable Development Goals Innovation Lab established in
                                                      Aruba.
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                                                      Background
       a bay riba e caminda di Cura                   The 100 innovations program is an open innovation competition which encourages academia, NGO, public, private,

       Cabay, unda un auto a ranca                    and civic society to create solutions for societal challenges, while developing their human-centered design thinking
                                                      skills.  The focus  of the program  will be on three thematic  areas including,  people, planet, and prosperity.
       un pal’i luz.                                  Participants will get the opportunity to submit their existing innovations or innovative ideas within these three
                                                      themes.
       Na yegada nan  a topa cu  un
       Toyota color  shinishi  pazuid                 Scope and purpose of RFP
                                                      Futura is seeking proposals for the development and implementation of a local marketing strategy and awareness
       di  caminda  y  riba  caminda                  campaign, for promotion of the 100 innovations project described below and for the entire duration of the project.

       mes basta daño material debi                   Project Timeframe:    January 2020 - November 2020 (10 months).
       n’e pal’i luz kibra.
                                                      Competition Format:   3 cycles (1 per quarter) where 30 to 40 solutions will be selected to participate in the
                                                                           program. 10 finalists out of 100 semi-finalists will get the opportunity to present their
                                                                           solutions during Innovation Week 2020. There will be two week-long workshop tracks
       Loke nos a compronde e dama                                         for selected solutions.

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                                                      Target Audience:  Children 9-12, youth 12-21, young adults 21-35, adults 35-65, elders 65+.
       bayendo direccion  Savaneta
                                                      Media channels:      Local newspapers, radio shows, tv shows, billboards, advertorials,
       y pa un of otro motibo a baha                                       Facebook, Instagram and Youtube and/or others if recommended.

       caminda na su man robes. Es-                   Desired outcomes:

       aki a causa cu el a dal contra
                                                            To get a minimum of 300 applications (a minimum of 100 solutions for each cycle).
       e pal’i luz y despues bay ter-                       To achieve a significant level of local community engagement throughout the project.
                                                            To cultivate  an  innovation mindset  within the Aruban  society by including all citizens  of Aruba, public
       mina ta dal un mata.                                  servants, private sector, entrepreneurs, academia, and not for profit organizations in order to create a
                                                             movement rooted in innovation.
                                                            To  boost  the overall  social  acceptance, expectations, and participation of the community in tangible
       Paramediconan cu a yega  a                            innovative solutions for our local challenges.

       bay atende e dama cu danki
       Dios a resulta levemente her-                  RFP Delivery Shape/Form and Dates
                                                      The proposal submission is due by 6:00 pm on January 7, 2020. Proposals, including all questions, requests and
       ida.                                           inquiries concerning this RFP should be submitted to hello@futuralab.org using subject line, RFP Marketing Plan

       El a wordo transporta despues                  100 Innovations. Futura, at her own discretion, is free to make necessary changes to this RFP and alter the due
                                                      date.  Futura, at her own discretion, will  evaluate the proposals  within the  framework  of confidentiality. Upon
       pa IMSAN.                                      receipt  and review of the proposals Futura  will  communicate its decision to the respondents.  The Futura RFP
                                                      Conditions as set out on Futura’s website www.futuralab.org are applicable to this Request For Proposal.
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