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Diabierna, 3 November 2023                                   AWEMainta                   BUSINESS & FINANCE                                41



       Airbnb Oversupply Challenges Hosts as




              Wealthy Investors Empty Properties







       THE Airbnb  market appears to be

       grappling with an oversupply of rental
       properties, impacting hosts who are
       witnessing  declining  occupancy  rates
       despite  the  company  reporting its

       “most profitable quarter ever.”


       Speculation about an “Airbnbust” has
       been circulating on social media, with

       concerns raised by short-term rental
       hosts about the declining demand,
       especially  as the holiday season
       approaches. However, market analysts

       suggest that a surge in short-term
       rental listings by wealthier individuals
       and investors, following a pandemic-
       fueled  boom, is contributing to this

       situation.
       According to  AirDNA, the  number  of
       available short-term rental listings in
       the U.S. increased by 23.2% year-over-           this trend has now shifted. Occupancy             more options and the ability to be

       year to reach 1.38 million in September.         rates fell in 31 of the top 50 largest            discerning  about the properties  and
       This surge in supply has led to a highly         U.S. short-term  rental  markets  from            hosts they  choose.  Personalized
       competitive market, impacting occu-              July through September, with markets              customer service and positive reviews
       pancy rates for hosts.                           experiencing over 50% supply growth               are becoming increasingly important

                                                        witnessing  an average occupancy                  for hosts to maintain or grow  their
       The increase in supply can be attrib-            decline  of  over  10%,  according  to            occupancy levels.
       uted to several factors. In the wake of          AirDNA.                                           As interest rates rise, investing in short-
       the pandemic, many wealthier home-                                                                 term rentals may become less attrac-

       buyers purchased second  homes,                  Despite these challenges for hosts,               tive, potentially slowing the growth in
       encouraged  by low-interest rates,               Airbnb itself has continued to experi-            supply. Hosts are advised  to update
       extra savings, and the ability to work           ence a strong year in terms of demand,            and improve their properties to stand
       from anywhere. Sales of luxury second            bookings, and revenue. Some hosts are             out in the competitive market.

       homes  and investment properties in              still able to successfully  book  guests
       the U.S. were up approximately 235%              on the platform, with more individuals            This evolving landscape, some  hosts
       compared to pre-pandemic levels,                 looking to leverage their properties for          may be considering moving out of the
       according to property broker Pacaso.             extra income.                                     short-term rental business, opting for

                                                        The oversupply hasn’t yet translated              long-term tenants. The oversupply and
       The  surge  in  short-term  rental  offer-       into lower prices for travelers. In               changes  in  the  industry  may  prompt
       ings came as a result of former long-            September, average daily  rates  expe-            more individuals to question the prof-
       term landlords shifting to short-term            rienced      significant    year-over-year        itability of short-term rental invest-

       rentals to maximize returns, and insti-          growth. However, in areas where occu-             ments.
       tutional investors acquiring properties          pancy rates  have  dropped, there  is             As the Airbnb market grapples with
       for rental on platforms like Airbnb.             potential for price rates to decrease as          this oversupply, the future will depend

                                                        hosts compete for bookings.                       on how hosts adapt and the evolving
       While  the  rapid increase  in  supply                                                             dynamics of the short-term rental
       resulted in occupancy highs last year,           For travelers, the higher supply offers           industry.
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