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                                                                                               CLASSIFIED Monday 19 June 2017
             Shoppers fixated with discounts pose woes for stores                                                                 dOCTOR ON dUTY
                                                                                                                                            Oranjestad
                                                                                                                                         Dr. J. Dassen
                                                                                                                                         Tel. 583 1822
                                                                      stores play.”                Amazon  is  poised  to  sur-            San Nicolas
                                                                      The cycle feeds itself. Peo-  pass  Macy’s  this  year  as          Dr. R.H.Luchumun
                                                                      ple  got  used  to  getting  the largest U.S. clothing sell-        Tel. 584 0299
                                                                      great  deals,  retailers  who  er, according to Cowen &      EMERGENCIA 911
                                                                      tried  to  raise  prices  saw  Co. analysts. They forecast
                                                                      sales  suffer,  and  shoppers  that Amazon’s share of the
                                                                      got  more  bargains.  More-  U.S. clothing market will in-
                                                                      over, as shoppers gravitate  crease  from  6.6  percent
                                                                      toward  services  or  experi-  last year to 16.2 percent by   POLICE       100
                                                                      ences,  demand  for  stuff  2021 as it gains more Prime   ORANJESTAD     527-3140
                                                                      like clothing has waned —  members and increases its      NOORD            527-3200
                                                                      meaning  stores  have  an  clothing selection.            STA. CRUZ        527-2900
                                                                      even  harder  time  raising  And  in  the  meantime,  U.S.   SAN NICOLAS     584-5000
                                                                      prices.                      retailers  are  facing  new   POLICE TIPLINE    11141
                                                                                                                                FIRE DEPT.
                                                                                                                                                 115
                                                                      Department     store   and  competition from low-price    FIRE DEPT.       582-1108
                                                                      mall-based  clothing  re-    international  rivals,  includ-  HOSPITAL      527-4000
                                                                      tailers  have  wrestled  with   ing  the  Primark  chain  that   DENTAL CLINIC    587-9850
                                                                      the  biggest  challenges.    has  started  opening  stores   AMBULANCE      582-1234
                                                                      Even  luxury  names  like  Mi-  in  the  Eastern  U.S.  It  offers   IMSAN        524-8833
                                                                                                                                Women in Difficulties
                                                                      chael Kors and Ralph Lau-    jeans as low as $7 and tops
                                                                      ren  have  struggled  to  get   for $4.                        PHARMACY
                                                                      shoppers  to  buy  without   This all means retailers actu-  Oranjestad:
                                                                      discounts.  And  experts  ex-  ally have less ability to raise   Eagle Tel. 587 9011
                                                                      pect  the  discounting  to   prices now than during the   San Nicolas
                                                                                                                                Centro Medico Tel. 584 5794
                                                                      increase  as  Amazon  be-    recession,  says  Michael  P.
                                                                      comes  more  aggressive  in
                                                                      clothing sales.              Niemira,  chief  economist   INFORMATION   118
                                                                      Amazon  has  made  a  big    at  The  Retail  Economist   TAXI-TAS      587-5900
            This  photo  shows  discounted  merchandise  displayed  on  a   push to expand its offerings   LLC,  based  on  an  analysis   PROF. TAXI   588-0035
            smartphone using the Hafta Have app, in New York. Shoppers   under  private  labels  like   of government data.     TAXI D.T.S.   587-2300
            who got addicted to sales and deals during the Great Reces-  Lark & Ro designed to be as   Lyst, an online fashion plat-  SERVICE AUA   583-3232
            sion now have more tools to cross-check prices and are find-                           form,  said  that  30  percent   A1 TAXI SERVICES 587-8850
            ing a surplus of goods online. An ever-growing number of apps,   stylish  as  recognizable  na-                                        280-2828
            websites and browser extensions will search for shipping deals,   tional  brands.  So  shoppers   of  orders  on  the  site  last   CRuISe SHIP
            sales and coupons.                                        looking  for  a  skirt  or  pants   year  included  a  discount,
                                                          (AP Photo)  are  automatically  shown    up from 23 percent in 2014.
                                                                      that brand compared to a     And  First  Insight,  which
            By ANNE D’INNOCENZIO         counts to rid themselves of   well-known label.           helps  retailers  price  new
            AP Retail Writer             mounds  of  merchandise      A  Lark  &  Ro  skirt  could  be   items,  says  its  tests  have
            NEW  YORK  (AP)  —  Shop-    after  consumer  spending    50 percent below a similar   found  about  8  percent               June 14
            pers  who  got  addicted  to  tanked.  But  even  as  the   item from a national brand,   of  products  over  the  past   adventure of the Seas
            sales during the last reces-  economy  has  perked  up,   says  Michelle  Ai,  manager   three quarters could sell for     Carnival Splendor
            sion  have  more  tools  than  Americans  haven’t  let  go   of  marketing  at  Boomer-  full  price  or  higher.  That’s      Zenith
            ever  to  cross-check  prices  of the search for deals.   ang  Commerce,  a  startup   down from the 11 percent
            and  find  bargains,  creat-  “We’ve  conditioned  con-   that helps retailers use data   average over the last sev-  Aruba Airport   524-2424
            ing a race to the bottom —  sumers  especially  coming    to make price adjustments.   eral years.                  American Airlines 582-2700
            particularly on clothes.     out of the recession for pro-                                                          Avianca       588-0059
                                                                                                                                Aruba Airlines  583-8300
            While retailers are trying to  motions  and  discounting,”                                                          Jet Blue      588-2244
            offer  more  exclusive  prod-  said  Jack  Kleinhenz,  chief                                                        Surinam       582-7896
            ucts  and  improve  the  ex-  economist  at  the  National                                                          Venezolana    583-7674
            perience shoppers have in  Retail    Federation  trade                                                              Aruba Foundation
            stores,  online  leader  Ama-  group.                                                                               For those Visually Incapasitated
            zon  is  expanding  quickly  Shoppers  have  time  and                                                              Tel. 582-5051
            into   apparel,   creating  technology  on  their  side.                                                            AL-ANON group
            more  discounting  wars.  An       ever-growing   num-                                                              Sabana Liber #8, Noord
            Off-price  stores  and  new  ber  of  apps,  websites  and                                                          Tel. 736-2952 or 593-7081
            discount  chains  keep  the  browser    extensions   will                                                           FUNDACIONS
            pressure on.                 search  for  shipping  deals,                                                          Respetami
            “There  is  not  a  lot  that  I  sales and coupons. And for                                                        Tel. 582-4433
            would  pay  full  price  for,”  some  shoppers,  there’s  a                                                         Centro Diabetic Arubano
            said  Sara  Scoggins,  a  thrill in outwitting the stores.                                                          Tel. 524-8888
            30-year-old  Los  Angeles  Marc Phillips, 26, who works
            resident who uses apps like  in  digital  strategies  and                                                           Narcotics Anonymous
            Hafta  Have  for  scanning  lives  in  Manhattan,  says                                                             Tel. 583-8989
            items  and  tracking  deals  he  mostly  buys  clothes  at                                                          QUOTA Club
            and  Honey  for  coupons  the end of the season and                                                                 Tel. 525-2672
            and  promo  codes.  “There  shops  at  outlets  like  Nord-
            is always a deal. You are a  strom Rack.                                                                            Women in Difficulties
            sucker not to get a deal.”   “I  have  found  some  nice                                                            Foundation
                                                                                                                                Tel. 583-5400
            The  bargain-hunting  start-  deals,  like  nice  designer
            ed  in  earnest  during  the  names,” he said. “I consid-                                                           Bloodbank Aruba
            Great  Recession,  when  er myself brand-savvy and                                                                  Tel. 587-0002
            stores   plied    shoppers  price-savvy.  I  understand
            with  discounts  upon  dis-  the  types  of  tricks  that
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