Page 37 - Calculating Lost Profits
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sess the reliability of the underlying data. Case law suggests that courts consider several issues when
               evaluating the admissibility and weight of an expert’s testimony that relies on client-supplied data, in-
               cluding

                     the qualifications of client personnel supplying information,


                     expert acceptance of client data, with and without testing,

                     the reliability of projections provided by the client,

                     the reliability and reasonableness of assumptions used to develop client projections, and


                     the context within which the projections were prepared and the motives of the personnel prepar-
                       ing the projections.


               For a more complete discussion of the case law pertaining to the use of client-supplied information, see
               chapter 2, "Client-Supplied Information," in the practice aid Attaining Reasonable Certainty in Econom-
               ic Damages Calculations.

               Using the American Kitchen example, if the practitioner received forecasts or projections for the 11th
               location, questions the practitioner may want to consider include the following:

                     Who prepared the forecasts and projections? Was the preparer experienced in developing these
                       types of materials?

                     Were these projections created in the normal course or for purposes of the dispute?


                     Have previous projections been met?

                     Do management’s projections deviate from the business’s historical experience? Why?

                     Do management’s projections reflect a different trend or outlook for the company than is gener-
                       ally anticipated for the market or industry?

        Determine the Applicable Method and Estimate But-For Revenues


               Establishing lost revenues is often the most challenging element of determining lost profits, in large part,
               because the but-for world is counterfactual (it did not occur) and, therefore, not exactly knowable. The
               typical methods of estimating but-for revenues include


                     the "before-and-after" method,

                     the "yardstick" (or "benchmark") method,

                     an approach based on the terms of an underlying contract, and


                     other methods, depending on the facts and circumstances of the matter.

               Additional factors may need to be considered when estimating the lost profits in a newly established
               business or one without a history of revenues relevant to the case and business in question. A brief dis-


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