Page 53 - Intellectual Property Disputes
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Entire Market Value Rule and Apportionment — Lost Profits


               Lost revenues in intellectual property disputes may be calculated based on the selling price of the
               component of a system that is covered by the intellectual property in suit or, alternatively, the lost
               revenue may be the amount lost on the sale of the entire unit, product, or system of which the
               component piece was a part. This latter approach is referred to as the entire market value rule, which
               allows for the recovery of damages based on the value of an entire apparatus containing several features,
               even though only one feature is covered by the intellectual property in suit.  fn 95   The entire market value
               rule ordinarily applies when the non-patented and patented components are physically part of the same
               machine, as in the Rite-Hite case.  fn 96   However, some courts have extended the rule’s application to
               physically separate non-patented components, so long as they are considered part of one complete
               machine or constitute a functional unit.  fn 97

               The entire market value rule has been applied to both lost profits and a reasonable royalty. The rule
               recognizes that, in some cases, the economic value of intellectual property may be greater than the value
               of the sales of the covered part alone.  fn 98   Essentially, the entire market value rule applies if the patent
               holder would have sold the complete device (rather than just the patented component) if there had been
               no infringement.

               For example, in King Instruments Corp. v. Perego, the Federal Circuit awarded the patent holder lost
               profits on sales made by the infringer of non-patented parts for a video tape splicing machine that used
               the patented invention.  fn 99   Similarly, in State Industries, the Federal Circuit awarded damages based on
               the patent holder’s profit margin on the sales of an entire water-heating unit. This case concerned the
               infringement of a patented method for adding foam insulation to the water heaters during the
               manufacturing process.  fn 100

               In contrast, in Hughes Aircraft Co. v. United States, the Federal Circuit declined to award damages
               based upon the entire market value rule. Hughes argued that the government had infringed its patent
               controlling the altitude of a spacecraft and that the damage award should include the value of the
               patented device plus the value of the payload. The payload was the non-infringing satellite that was


        fn 95   Leesona Corp. v. United States, 599 F.2d 958, 974 (Ct. Cl. 1981).

        fn 96   Rite-Hite, 56 F.3d at 1538, 1549.

        fn 97   Id.; see also, Kalman v. Berlyn Corp., 914 F.2d 1473, 1485 (Fed. Cir. 1990). (affirming an award of damages for filter screens
        used with a patented filtering device); TWM Mfg. Co., Inc. v. Dura Corp., 789 F.2d 895, 901 (Fed. Cir. 1986) (affirming award of
        damages for non-patented wheels and axles sold with patented vehicle suspension); Kori Corp. v. Wilco Marsh Buggies & Draglines,
        Inc., 761 F.2d 649, 656 (Fed. Cir. 1985) (affirming an award of damages for non-patented uppers of an improved amphibious vehicle
        having a patented pontoon structure).

        fn 98   Brunswick v. United States, 36 Fed. Cl. 204 (Fed. Cir. 1996), aff’d, 182 F.3d 946 (Fed. Cir. 1998); see also, Gargoyles, Inc. v.
        United States, 37 Fed. Cl. 95 (Fed. Cir. 1997) (using the entire market value rule to calculate the royalty base), aff’d, 113 F.3d 1572
        (Fed. Cir. 1997); Fonar Corp. v. General Elec. Co., 107 F.3d 1543 (Fed. Cir. 1997), cert. denied, 522 U.S. 908 (1997). But see, In re
        Dahlgren Int’l, Inc., 811 F. Supp. 1180 (N.D. Texas 1992) (calculating a royalty base without including non-patented goods or
        services, even though lost profit calculations account for such items).
        fn 99   King Instruments Corp. v. Perego, 65 F.3d 941 (Fed. Cir. 1995) (Nies, J., dissenting), reh’g denied, petition for rehearing en banc
        declined, 72 F.3d 855 (Fed. Cir. 1995) (Nies, J., dissenting).

        fn 100  State Indus., 883 F.2d at 1573, 1577.


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