Page 2 - TruBeauty-Magazine-JanFeb20
P. 2
MANUFACTURERS GET THE COVER LOOK:
with
Abba .......................... 29 Loma ........................11
Alfaparf ..................... 8-9, 36 Magic Sleek HOW TO: SERENA
Aloxxi ........................ 10-11 Milbon .....................1-2, 4-6
Formula A* : SOPHISTONE Elite Powder mixed with SOPHISTONE
Alterna MIN
Cream Developer 30 Vol. (1:2.5) for virgin application.
Amika ........................ 14-15 Moroccan Formula B* : SOPHISTONE Elite Powder mixed with SOPHISTONE
Gold Series .............7 Cream Developer 20 Vol. (1:2.5) to apply on the root area**.
Babe .......................... 16
Morris Flamingo Formula C : SOPHISTONE Demi 7BV (7/16) mixed with
Berodin SOPHISTONE Processing Lotion (1:1).
Neuma Formula D : SOPHISTONE Demi 9V (9/6) mixed with
B.E.S.
Nufree Nudesse SOPHISTONE Processing Lotion (1:1).
Betty Dain Formula E : SOPHISTONE Demi 7BV (7/16) mixed with
Product Club
Blowpro .................... 32 SOPHISTONE Processing Lotion (1:1).
Reuzel ......................34 Formula F : SOPHISTONE Demi 9BV (9/16) mixed with
Burmax SOPHISTONE Processing Lotion (1:1).
RiCi
Cadiveu
Roux
Cameo
SACO .......................33 APPLICATION STEPS:
Clairol
Salon Equipment
ColorProof ................ 18-19 STEP 1 Pre-lighten hair to an even level 10. Begin
Salon Tech
Cricket application working from mid-lengths to ends using
Saphira ....................12-13 Formula A, then apply Formula B on the root area**.
Curlisto
Scruples ..................22
DevaCurl ................... 20-21
Sebastian STEP 2 Shampoo with SOPHISTONE Color Balancing
Divina Purple Shampoo. (Recommended post-shampoo step: Apply
Style Edit
Education ................. 35 Milbon Repair Professional No.1 and No.2)
The Joy of CBD ......28
Elchim
Tocco Magico ........29 STEP 3 Create a root shadow 2 inches from the root
Eugene Perma ......... 24-25
TruBeauty with Formula C. Leave out the hairline.
Fatboy ....................... 17
TruDesign
Framar
Truss ........................30-31 STEP 4 Tone mid-lengths to ends with Formula D.
Fromm Process Formula C & D up to 20 minutes and rinse.
Vitality’s ..................23
GHD
Wahl
GiGi STEP 5 Take a horizontal zigzag parting from side
Wella .......................29
Graham to side starting at the nape. Starting at each point of the
Wellness .................3 zigzag pattern, alternate Formulas E & F in a freehand
HOT Tools painted technique, leaving out the ends. Continue working
Wet Brush
Intrinsics up the head until you reach the part line. Process up to 20
White Sands minutes. Shampoo and condition. (Recommended post-
Jatai
X Fusion shampoo step: Apply Milbon Repair Professional No.3 and
jRL Professional No.4 in place of regular conditioner.)
Zotos
Keracolor
*Processing time may vary depending on the client. Check the hair after 10 minutes of processing
Keratin Complex ..... 26-27 to ensure proper lift and continue to check regularly during process. **Off-scalp application.
5 easy ways to order VISIT US ONLINE FOR 24-HOUR ORDERING
www.trubeautyconcepts.com
1. Online Ordering 24/7 at www.trubeautyconcepts.com
How-To’s & Product Education
2. Email us at cs@trubeautyconcepts.com Create Shopping Lists
Item Quick Search
3. Contact your TruBeauty Concepts Sales Consultant
Easy Navigation
4. Call our Customer Service Department at (888) 371-5040 Salon Locator
and More!
5. Visit either of our convenient locations:
Southampton and Rockville.
Stay Informed on Education!
Not all products available in all territories – contact us for more information. Not responsible for typographical Check our website for in-salon education
errors. Pictures may not exactly match advertised promotions. Promotions limited to on-hand quantities unless opportunities and the most up-to-date
otherwise specified. TBC reserves the right to correct errors and limit quantities. All material contained herein is
classes! NEW Live Streaming Education now
subject to trademark and copyright protection. Copyright 2020 TruBeauty Concepts, Inc. All rights reserved.
available, visit trubeautyconceptstv.com!
2 To order visit www.trubeautyconcepts.com or call (888) 371-5040