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Did You Know?
The mature market has over $1.6 trillion
in spending power?
Adults 50+ represent 76 million people, 28% of the
total U.S. population?
Senior adults buy 74% of all prescription drugs?
The senior market accounts for 80% of all luxury travel?
Senior adults acquire 41% of
all new cars?
Senior adults spend more time
online than teenagers?
42% of museum visitors
are 55+?
55+ households
spend more than
one trillion dollars on
goods and services?
16 million seniors
exercise at least 3
times per week?
Seniors are aging
well and living longer
and healthier than any
generation before them.