Page 8 - Mini Marketing Kit for Teams Flipbook_v4_Neat
P. 8
Step 3: Execute
Step 3: Execute
Customer
Customer Step 2: Build
communication plan
communication plan Step 1: Plan Step 2: Build
Marketing your Microsoft Teams practice requires development of a marketing
communication plan that covers three key steps: Planning, Building, and Execution. Consider Step 1: Plan
Marketing your Microsoft Teams practice requires development of a marketing
the elements of each step – we’ve laid out a suggested roadmap below on how to build out
communication plan that covers three key steps: Planning, Building, and Execution. Consider
a plan and marketing campaign that will ignite your Microsoft Teams practice.
the elements of each step – we’ve laid out a suggested roadmap below on how to build out
Best practices:
a plan and marketing campaign that will ignite your Microsoft Teams practice.
Best practices:
1. Make your marketing plan unique for your business
2. Ensure your plan reflects customer needs
1. Make your marketing plan unique for your business
3. Deliver consistent messaging across your organization
2. Ensure your plan reflects customer needs
3. Deliver consistent messaging across your organization
Step 1 Plan Step 2 Build Step 3 Execute
Step 1 Plan Step 2 Build Step 3 Execute
When your plan is in place and marketing assets are
Create your unique approach, that maintains a consistent
A critical component in any go to market strategy is
building out a comprehensive marketing plan that will look and feel, and drives action. We’ve created a number ready, it’s time to turn your strategy into results. Learn
of communication materials to support your Microsoft
enable you to win and keep customers.
what works best for your organization by measuring
A critical component in any go to market strategy is Create your unique approach, that maintains a consistent When your plan is in place and marketing assets are
Teams communication strategy.
results and making adjustments as you move forward
building out a comprehensive marketing plan that will look and feel, and drives action. We’ve created a number ready, it’s time to turn your strategy into results. Learn
Customer targeting – Customers are the starting point.
with your communication plan.
enable you to win and keep customers. of communication materials to support your Microsoft what works best for your organization by measuring
Know your audience – who they are, your selection Landing Page – This template gives you a starting point
Teams communication strategy. results and making adjustments as you move forward
strategy, and how you’ll target them. Your plan should
Send emails – Send your emails according to your
Customer targeting – Customers are the starting point. to customize a web presence for your Teams practice. with your communication plan.
include net new and current customers
Know your audience – who they are, your selection Landing Page – This template gives you a starting point campaign plan. To help improve delivery performance,
Email Templates – Tailor these templates for your
(cross-sell/upsell).
test for factors such as send day/time, subject lines and
strategy, and how you’ll target them. Your plan should to customize a web presence for your Teams practice. Send emails – Send your emails according to your
company and offerings. Ensure consistency of look and
preheaders, and CTAs.
include net new and current customers campaign plan. To help improve delivery performance,
feel. Choose the templates that are right for
Strategy – Effective marketers use a variety of Email Templates – Tailor these templates for your
(cross-sell/upsell). test for factors such as send day/time, subject lines and
your message.
communication channels to inspire customer action company and offerings. Ensure consistency of look and Start outbound calling – Pair your outbound marketing
with a personal and targeted approach. This can include
campaign with outbound calls to ensure greater sales
Strategy – Effective marketers use a variety of feel. Choose the templates that are right for preheaders, and CTAs.
Customer Sales Presentation – Brand this presentation
email, social, and web. We’ve created a number of
opportunities from your communication efforts.
communication channels to inspire customer action your message. Start outbound calling – Pair your outbound marketing
for your sales teams to deliver the core value proposition
communication materials to support building your
with a personal and targeted approach. This can include Customer Sales Presentation – Brand this presentation campaign with outbound calls to ensure greater sales
and benefits of Microsoft Teams.
Host events – In person or online events are an effective
Microsoft Teams practice.
email, social, and web. We’ve created a number of opportunities from your communication efforts.
for your sales teams to deliver the core value proposition way to share the value of your Microsoft Teams practice
communication materials to support building your Social Assets – Use these social examples to build a social
Timing – Maximize your approach through a series of and benefits of Microsoft Teams. Host events – In person or online events are an effective
at scale. If hosting an online event, you can showcase a
Microsoft Teams practice. strategy for your Microsoft Teams practice.
Microsoft Teams Live Event.
communications to build awareness and drive Microsoft way to share the value of your Microsoft Teams practice
Social Assets – Use these social examples to build a social
Teams adoption.
Timing – Maximize your approach through a series of Flyer – Brand this flyer to support your sales and at scale. If hosting an online event, you can showcase a
strategy for your Microsoft Teams practice. Get Social – Leverage your social channels to extend
communications to build awareness and drive Microsoft marketing activities. Microsoft Teams Live Event.
your reach of your marketing efforts to include blogs,
Teams adoption. Flyer – Brand this flyer to support your sales and
Twitter, LinkedIn, Facebook, etc.
Get Social – Leverage your social channels to extend
marketing activities.
your reach of your marketing efforts to include blogs,
Twitter, LinkedIn, Facebook, etc.
