Page 47 - Articulate Files
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In July 2003 a second attempted demutualization vote

               occurred when David Stonebanks sought to take the
               company public. However, from a financial perspective, the

               prospective demutualization of 2000 was the right time, but

               sentiment towards the management was positive at that

               time and members were still happy to continue backing the
               board. By 2003 sentiment has changed and there was a

               great deal of anger.

               Of the four asset classes - cash, property, fixed-interest and

               shares - the latter is the only one to have fallen, during the
               period yet sound investment management which after all is

               all about the continuous process of old-fashioned asset

               allocation, the regular discipline every single day of looking
               at your portfolio and adjusting it in line with asset price

               movements did not appear to have been followed at

               Standard Life.

               During the later part of 2003 the Financial Services
               Authority, in response to the Equitable Life fiasco,

               introduced a new ‘Realistic Accounting’ method. This meant

               that the company now had to put capital away to cover the

               promises it had made to its policy holders. By December
               2003 Standard Life was facing almost negative free cash

               flow and an almost terminally reduced capital position.


               The outcome of this was the replacement of the Group Chief

               Executive, Iain Lumsden with ‘the fixer’ Sandy Crombie, the

               selling of £7.5 billion of shares, at the lowest point in the
               market and the purchase of bonds at their highest point.



               Crombie immediately introduced a ninety-day-review of the
               company and came up with what was termed a ‘Capital Lite’

               strategy and the acceptance of demutualization. Essentially,
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