Page 28 - Wells Fargo Bank (C) Case Study
P. 28
The Los Angeles Times quoted the “Wells Fargo's pressure-
cooker sales culture” where staff were pressured into
‘selling’ products or lose their jobs
“Erick Estrada, a former Wells Fargo personal
banker and business specialist at a Canoga Park
branch, said managers there coached workers on
how to inflate sales numbers.
Employees opened duplicate accounts, sometimes
without customers' knowledge, he said. Workers
also used a bank database to identify customers
who had been pre-approved for credit cards —
then ordered the plastic without asking them,
Estrada said.”
"They'd just tell the customers: 'You're getting a
credit card,'" Estrada said. He admitted to opening
unneeded accounts, though never without a
customer's knowledge, he said.
When customers complained about the unwanted
credit cards, the branch manager would blame a
computer glitch or say the card had been
requested by someone with a similar name,
Estrada said.”