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Shareholder funds










































               Diagram 6

               Beware "free cash flow"

               Although free cash flow has no official definition by any authoritative
               accounting rule-making body it still nevertheless has a cachet for
               appealing to the gut rather than the brain. For Unwin it would appear that

               what should have been a cash generating business producing
               substantial free cash flow (See Diagram 7) turned out to be a millstone that
               drained resources.
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