Page 3 - Gawker Teaching Note
P. 3

TEACHING GUIDE




                 This case study has been developed to be distributed to

                 students through PC, iPad, iPhone or other mobile
                 devices. Its architecture is multimedia based and


                 designed for classroom and/or individual self-directed
                 learning.


                 Case Usage



                 The case was developed and used with both under

                 graduate and post graduate students (preferably at the

                 mid to late parts of the course). It is a case designed to

                 allow in-class work to be carried out and discussion to be

                 developed in general or through specific role allocation.


                 LEARNING OBJECTIVES


                                                 st
                 Appreciate why the 1  Amendment is important
                 Appreciate the power of the online environment

                 Understand the mechanisms designed to shield assets,

                 conceal ownership, and extract funds from businesses.

                 Appreciate what constitutes news

                 Appreciate that today managing now is increasingly a

                 question of managing in public.
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