Page 172 - CL How to Read a Case Study
P. 172

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               The division directors were understandably unhappy when

               they saw some of their independence taken away from

               them.  They openly complained that the company was on a

               "yo-yo" course, first decentralising and then centralising.

               Sweet worried about this problem, and calls you in as a

               consultant to advise him what to do.






               1.      In your opinion, what did the CEO do wrong when he set up the

                       twelve independent divisions?


               2.      Do you agree that what the CEO did to regain control was
                       correct?


               3.      What would you have done under the circumstances?
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