Page 355 - The Case Lab Book
P. 355
R&D
Production
Marketing
HRM
Shareholder/Stakeholder
How would you VOTE over the question of Proxydychromil?
What justification do you have for supporting your position?
Michael Blackthorn was in his office when he received an
urgent request from his chief research officer for an
immediate meeting.
Some twenty minutes later Kline, the CRO arrived and
turned Blackthorn’s life upside down by posing a moral
dilemma that would challenge him both as a man and as a
corporate executive.
We got the research wrong we were looking at the short term – three years, but after five years
deaths will start to occur!
Statistically are the number of deaths within acceptable
industry standards?
YES!

