Page 23 - FGMA_Corporate Office Renovation & Expansion - Architectural Design Services
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WAYFINDING AND BRANDING EXPERIENCE
Wayfinding and branding are systems that work together to enhance the understanding and experience of
a space. It is particularly important in helping to guide people through the environment with ease.
FGMA designs systems that provide a consistent message throughout employing simplicity to deliver the
messages. Words, symbol, shapes, textures and colors are all used to reinforce messages to ensure that
people of all abilities are able to receive the messages. Placement is key and is included in the conceptual
phases of design. Wayfinding will map the path to assist people with moving through the physical space
with ease.
PROJECT EXPERIENCE 21
