Page 55 - Oxford 10 Step Manual

STEP 7-
PRODUCT DEMONSTRATION
withstand the thousands of uses a window gets in a lifetime.
The full extension of the sash promotes easy opening and closing. Sometimes the cheap window companies forget that in most houses, the top of the window is pretty high off the ground. This lift rail makes it easy
to pull the sash down from any location around the window.
• You either sit on the sills and “hang-out” or you climb ladders that are dangerous.
• How about those windows that are painted shut?
• How about the storm windows? With them you have eight surfaces to clean. That’s a job you’d like to get rid of, isn’t it?”
Note: Be sure the window is ready for the customer to
class in our Oxford windows.
“Mr. & Mrs. Prospect, who cleans the windows in your home? I have some real good news for you. Oxford has developed a revolutionary and easy way to tilt and clean your windows, even if you’re not real big or strong.”
Let me explain. (It’s always better if you link this pitch with actual problems that live in their home)
• Show the sash retainer (tilt latch) from the magic bag.
“The entire locking and lifting system is designed to give you true security with problem-free performance.”
Now I want to show you a feature of the Oxford window that was especially designed for whoever does the window cleaning in your home.
“Before I show this beautiful feature to you, let me remind you of how you presently clean your windows!
• You clean the inside and then... how do you get the outside? It’s tough and I really hate to bring up such a gruesome topic.
The depth of the gripping area makes it easy for you to move the window. Even folks with arthritis symptoms can operate this window ease.
While this lift rail is fastened into the window there are no screw holes to wear-out or show. This represents another touch of
easily tilt it in. It must be open three inches. sample case securely.
Hold the
Knowledge Is A Valuable Tool!
The sale is the natural conclusion to the successful completion of these ten steps.
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