Page 22 - LinkedinAdsIntro

參與採購流程的決策群體內的職能部⾨

硬件 軟件 硬件 軟件

（⽤家） （⽤家） （資料中⼼） （資料中⼼）

資訊科技/⼯程 67% 67% 82% 78%

鎖定參與 ⾦融 32% 36% 38% 39%

35%
採購流程的決策 運營 30% 34% 36% 30%

商務開發
32%
26%
28%
群體內的重點職 會計 25% 28% 30% 24%
25%
27%

採購
23%
25%

能部⾨ 企劃/專案管理 20% 27% 26% 26%
19%

客服
23%
23%
22%

市場⾏銷 20% 32% 14% 22%

業務 19% 29% 16% 20%

產品管理 14% 23% 16% 20%

⼈資 13% 19% 10% 14%

Q8: We’d like to understand which business groups/functions work together. Please think about the activity that you did in the last 3 months. Which

business groups/functions were involved in this activity? Please include any business groups/functions, including your own. (Select all that apply.)

Bases: Hardware for End Users n=1520, Software for End Users n=1531, Hardware for Data Centers n=1478, Software for Data Centers n=1488