Page 11 - LRCC November FOCUS 2023
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ADVOCACY

             Take Your Teambuilding
                                                                Supporting Veterans and
              ON THE ROAD                                       Veteran-Owned Businesses

                                                                in Greater Lansing











                                                                       s we approach Veterans Day on Saturday, Nov. 11,
                                                                       we should reflect on the sacrifice and dedication of
                                                                Aour servicemen and women. In the Lansing region,
                                                                the spirit of patriotism and gratitude is thriving, and one of
                                                                the ways we can show our support is by recognizing and
                                                                patronizing veteran-owned businesses.

                                                                A veteran’s journey from military service to
                                                                entrepreneurship is a testament to their resilience and
                                                                leadership. Local veteran and business owner Jim Bennett
                                                                of Rise Up Heating & Cooling, shares his perspective saying,
                                                               "Being a veteran has instilled discipline and determination,
                RIDE IN STYLE AND                               which have been invaluable in building a successful
                                                                business. I am proud to contribute to the local economy
             COMFORT WITH DEAN                                  while continuing to serve my community."

                                                                In addition to supporting veteran-owned businesses, we
             Dean Trailways has a variety of motor coaches      can make a positive impact on the lives of our deployed
                                                                service members through initiatives like the "Cup of Joe for
              for all occasions, equipped with amenities to     a Joe" program. When you buy a Cup of Joe for a Joe, your
               meet your needs. Browse our options, take        purchase is matched to a waiting service member overseas.
                                                                They receive your message and a voucher, which they can
                 a virtual tour and reserve yours today!
                                                                redeem at their nearest on-base Green Beans Coffee café
                      deantrailways.com                         for a hot cup of coffee. This program not only provides
                                                                simple comfort but also connects service members with a
                                                                taste of home and the heartfelt support from back home.

                                                                Locally, InvestVets is
                                                                making a significant
                                                                impact by connecting
                                                                employers with
                                                                veteran and military
                                                                talent. This community-based organization offers a unique
                                                                approach to job placement, reducing the high expectations
                                                                and stress that are often associated with traditional job
                                                                fairs. Comprised of stakeholders from private and public
                                                                organizations and agencies, InvestVets, has built a network
                                                                of more than 500 employers throughout Michigan. They
                                                                play a pivotal role in helping veterans transition smoothly
                                                                into civilian careers while facilitating opportunities
                                                                for businesses to benefit from the unique skills and
                                                                experiences that veterans bring to the workplace.

                                                                This Veterans Day and beyond, let's remember to show our
                                                                appreciation for the veterans who have given so much for
                                                                our freedom and community. l
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