Page 17 - LRCC November FOCUS 2023
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ATESTEO North America: Strengthening                    located close to technical universities
        Michigan’s Leadership in E-mobility and                 and vocational schools,” said Roy
        Electrification                                         M. Schulde, president, ATESTEO
                                                                North America. “This talent pool
        ATESTEO, a global provider of testing services          allows us to find students to help
        for EV drivetrains and components, is establishing its   run our test benches since our tests
        North American headquarters in East Lansing. ATESTEO    are run on a 24/7 operation. Many of
        North America is a member of ATESTEO Group, a           these students then join ATESTEO
        Germany-based testing services provider for automotive   after graduation. In fact, I can give 2
        drivetrains. The company began serving the e-mobility   excellent examples of how well this
        industry in 2008 and provides testing services for         has worked for ATESTEO. Both     Schulde
        hybrid and fully electrified auto drivetrains and              our current and former CEO started working at
        components.                                                        ATESTEO as students running test benches!”

        ATESTEO’s North American                                                   The project is expected to generate
        headquarters in East Lansing,               The investments                 a total capital investment of
        will install test benches to           made by this year’s CORG             $27.8 million and create up to
        test drivetrain systems and                                                46 well-paying jobs with the
        components. The North                    honorees are not only              support of a $400,000 Michigan
        American Headquarters in East           significant in how they             Business Development Program
        Lansing allows the company             are helping transform the            performance-based grant
        to penetrate a major hub for                                                from the Michigan Strategic
        automotive manufacturing and            region today, but also in           Fund. Michigan was chosen
        innovation. The expansion into             how they position                for the project over competing
        the U.S complements ATESTEO’s                 our region for                sites in Ohio and South Carolina.
        existing facilities across Germany
        and China and will allow them to                the future.              ATESTEO’s new drivetrain testing and
        offer over 200 test benches on three                                 accredited calibration facility is dedicated
        continents.                                                      to supporting eMobility applications,
                                                                     which will increase the availability of resources
        “The decision to enter the U.S. actually follows a business   needed to test and validate the latest electrification
        model that ATESTEO has used successfully for over 35    technologies. The ATESTEO move to East Lansing is
        years in Germany and China, where our testing sites are   also expected boost Michigan‘s efforts to position

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