Page 5 - Produk Skripsi Modul Product Knowledge - Pasca Revisi
P. 5
DAFTAR ISI
PRAKATA ............................................................................... 1
DAFTAR ISI............................................................................ 3
PETUNJUK PENGGUNAAN E-MODUL ........................... 4
PEMETAAN KOMPETENSI ................................................ 6
PRODUCT KNOWLEDGE ................................................... 7
1. Tujuan pembelajaran ........................................... 8
2. Peran Guru .......................................................... 8
3. Peran Orang Tua ................................................. 9
MATERI PEMBELAJARAN ............................................... 11
A. Pengertian Produk .................................................... 11
B. Pengenalan Produk .................................................. 13
C. Departemenisasi Produk.......................................... 24
D. Produk Substitusi dan Komplementer ................... 45
E. House Brand and Private Label .............................. 48
F. Ringkasan .................................................................. 50
G. Latihan ........................................................................ 52
H. Glosarium ................................................................... 59
I. Refleksi ....................................................................... 61
DAFTAR PUSTAKA ............................................................ 63
Modul Product Knowledge Siswa Alfa Class 3