Page 6 - RE/MAX of Southeastern MI Spring 2017
P. 6
RE/MAX of Southeastern Michigan
2017 ADvERTISING CAMPAIGN
Expanded Television Campaign
• 6 local television stations
• 48 total spots per week for 13 weeks = 624 total spots
• Running Feb. 27th through June 4th
• Nearly 2 billion household impressions
Exclusive Parade of Homes Real Estate Sponsor
• Premium full page ad in Parade of Homes Magazine with logo on front cover
• Nearly 30,000 magazines distributed through region (Kroger, Lake Michigan Credit Union, and RE/MAX offices)
• Company logo on signs placed at each model
ACE Social Media
• 30 different, consumer-focused real estate posts each month, including home ownership articles, infographics, professionally produced videos, and surveys
• RE/MAX agent branding (logo, headshot, URL and more) on all content landing pages
• Automated distribution to our agent’s social media sites and/or email contacts
6 REGIONAL MATTERS • WINTER 2017
