Page 12 - The Wrap Market - Brand Book and Style Guide-V3
P. 12

BRAND




            PHOTOGRAPHY






            Photography for The Wrap Market should feel

            warm, intimate, and quietly luxurious,

            capturing authentic moments between
            mother and child. The muted, earthy palette

            (taupes, creams, warm grays) aligns with the

            brand’s natural aesthetic.




            Subjects are stylish, modern women and
            peaceful babies. Models should reflect

            diversity and be naturally styled with minimal

            makeup and neutral wardrobes.



            Clothing features soft, natural fabrics in

            monochromatic tones. Settings are light-filled

            and organic, with minimal, intentional props
            that highlight connection and calm.









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