Page 11 - BRIMBANK TODAY - PODCAST TRAINING PART 1
P. 11

OTHER FACTS






                                           TAKEAWAYS




                                            A lot of people listen to podcasts


                                            Listeners are….



                                            • Mobile


                                            • Top two socio-economic quintiles

                                                  download two-thirds of all podcasts in OZ


                                            • Millennials download 40% of podcasts



                                            • More Victorians download podcast

                                                  than any other state
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