Page 3 - CRC LIVE proposal - MAKING MEDIA AUSTRALIA - Sample

CRC 3

LIVE

THE ULTIMATE

REAL-WORLD

LEARNING

EXPERIENCE

CRC LIVE (working title) is a modern-media, live
radio broadcast initiative that uniquely connects the
students and teachers of the Catholic Regional Colleges
of the northern and western regions of Melbourne to their
community, and provides them with the ultimate 21st century
real-world learning and teaching experience in 2020.

CRC LIVE is a fully branded and dedicated live radio platform where students, teachers,
parents, alumnae and stakeholders of Catholic Regional Colleges (CRCs) from North Keilor,
St. Albans, Melton and Sydenham, come together to share their story with their community and
beyond, across Australia and the world.

Co-hosted and produced by students, CRC LIVE tells the story of each CRC’s impact on current
and former students and teachers, their families and community.

It showcases what catholic education looks like in the 21st century from a student, teacher and
parent perspective, and discusses the rewards, challenges, opportunities and
innovation involved in shaping the future of the next generation of young people in each
school’s region.

As part of this initiative, students will undergo basic training in radio/video and photography.
Working in media teams they will produce live radio content and be responsible for promoting
their shows to their school and local community.

Awards and incentives will be offered to media teams who produce the most professional and
engaging segments and to those students who achieve the greatest marketing reach in live
and on-demand listener numbers and social media analytics.