Page 3 - CRC LIVE proposal - MAKING MEDIA AUSTRALIA - Sample
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CRC                                                                                                     3





      LIVE








      THE ULTIMATE



      REAL-WORLD


      LEARNING



      EXPERIENCE




      CRC LIVE (working title) is a modern-media, live
      radio broadcast initiative that uniquely connects the
      students and teachers of the Catholic Regional Colleges
      of the northern and western regions of Melbourne to their
      community, and provides them with the ultimate 21st century
      real-world learning and teaching experience in 2020.


      CRC LIVE is a fully branded and dedicated live radio platform where students, teachers,
      parents, alumnae and stakeholders of Catholic Regional Colleges (CRCs) from North Keilor,
      St. Albans, Melton and Sydenham, come together to share their story with their community and
      beyond, across Australia and the world.


      Co-hosted and produced by students, CRC LIVE tells the story of each CRC’s impact on current
      and former students and teachers, their families and community.

      It showcases what catholic education looks like in the 21st century from a student, teacher and
      parent perspective, and discusses the rewards, challenges, opportunities and
      innovation involved in shaping the future of the next generation of young people in each
      school’s region.


      As part of this initiative, students will undergo basic training in radio/video and photography.
      Working in media teams they will produce live radio content and be responsible for promoting
      their shows to their school and local community.

      Awards and incentives will be offered to media teams who produce the most professional and
      engaging segments and to those students who achieve the greatest marketing reach in live
      and on-demand listener numbers and social media analytics.
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