Page 21 - NSYSU Research Highlights
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Center for Southeast Asia                          Intelligent Electronic

          Studies Cooperates with                            Commerce Research Center

          New Southbound Policy
                                                             “Intelligent Electronic
                                                             Commerce Research
          National Sun Yat-sen University has                Center” at NSYSU
          competitive advantages in geographical             is led by Dr. Ting-
          location and higher education resources            Peng Liang, who is
          that puts it in the best position to follow        the Lifetime National
          the New Southbound Policy. In 2016,                Chair  Pr ofessor
          the University established the Center for          granted by the
          Southeast Asia Studies for serving as a            Ministry of Education.
          think tank and helping the cultivation of          He has received the
          talents for promoting the mutually beneficial      Fellow Award and the Leo Award for Lifetime
          relations with countries in the Association        Achievement from the USA-based Association
          of Southeast Asian Nations and South               for Information Systems (AIS) and was elected
          Asia, Australia and New Zealand.                   the President of AIS for 2018-2019.
          The Director of the Center is Dr. Hung-            The objective of the Center is to conduct top-
          Jeng Tsai, Professor of the Department of          tier research in applying artificial intelligence and
          Sociology. His professional and academic           new information technology for state-of-the-
          expertise in regional and global political         Art service innovation and the enhancement of
          economy studies helps the Center improve           organizational performance. The Center was
          in excellence, not only for the University’s       established in 1999 and have received major
                                    academic                 research grants from the Ministry of Education
                                    collaborations           and the Ministry of Science and Technology,
                                    with the institutes      including the Center for Research Excellence in
                                    in the ASEAN             the Top University Project and the recent Higher
                                    community but            Education Sprout Project. The Center offers a
                                    also for the             big data analytics platform to support faculty
                                    development              research and also has an industrial consortium
                                    of the New               to build close connections with more than 25
                                    Southbound               companies in electronic commerce.
                                    Policy.

























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