Page 5 - ebook ci

Problem Statement

The festival is fairly new, and the promotion of the festival to the tourists is weak. According to my polls,
the local barely knew about this event, and when I ask my friends who live on the peninsula they do not even know about the event either.
They need to show their identity Yet the logo is a key element of the brand identity as well as a statement of intent and should convey the
meaning of the brand, event or campaign. All brands should build the overall image consistently starting from the logo itself. As we can see
this festival is faced with a lack of communication in Graphic Design (Advertising). In Graphic Design, Communication plays a major role in
promoting subject matter to spread it to the public so that they get the information about it. There have been some successful attempts,
but due to the lack of a lot of promotional items, it doesn't draw people much interest. They need to be changed if they want to pursue the
tourist but similar to the local people who need to participate to make it more vibrant. More promotional research needed for involvement
in this area and successful strategies for reaching the local and tourist attractions. It has been shown that low promotion turns out to affect
the festival and is a problem for the organizer. If the target audience is unable to connect on the promotion, they can become uninterested
in the festival, leading to unexpected events and difficulties in organizing it again. Addressing these approaches would give them the
wisdom to encourage it in the future, as well as lead to a greater understanding of the culture that plays a major role in promoting it. This
study is aimed at investigating successful promotional approaches for improving this festival. Identify the most relevant issues in this study
and propose a particular foreign promotion strategy.

1. Do not have their own logo.

2. does not have any promotional item.

3. lack of communication in Graphic Design, social media and website.

I try to find their official social media but they don't exist