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John Edward: Hustling the Bereaved

John Edward: Hustling
      the Bereaved

                Joe Nickell
Volume 25.6, November / December

                    2001
           Skeptical Inquirer

Superstar “psychic medium” John Edward is a        Says No-and Proves It” (Gibson 1977, 157).           are not with you now as they have been . . . .
stand-up guy. Unlike the spiritualists of yore,             Continuing the tradition, I have
who typically plied their trade in dark-room                                                            and so on in this talkative fashion.
séances, Edward and his ilk often perform          investigated various mediums, sometimes
before live audiences and even under the glare     attending séances undercover and once                “Cold Reading”
of TV lights. Indeed, Edward (a pseudonym: he      obtaining police warrants against a fraudulent
was born John MaGee Jr.) has his own popular       medium from the notorious Camp Chesterfield          By contrast, today’s spirits-whom John Edward
show on the SciFi channel called Crossing          spiritualist center in Indiana (Nickell 1998). The   and his fellow mediums supposedly contact-
Over, which has gone into national syndication     camp is the subject of the book The Psychic          seem to have poor memories and difficulty
(Barrett 2001; Mui 2001). I was asked by           Mafia, written by a former medium who                communicating. For example, in one of his on-
television newsmagazine Dateline NBC to study      recanted and revealed the tricks of floating         air séances (on Larry King Live, June 19, 1998),
Edward’s act: was he really talking to the dead?   trumpets (with disembodied voices), ghostly          Edward said: “I feel like there’s a J- or G-
                                                   apparitions, materializing “apports,” and other      sounding name attached to this.” He also
The Old Spiritualism                               fake phenomena (Keene 1976)-some of which I          perceived “Linda or Lindy or Leslie; who’s this
                                                   have also witnessed firsthand.                       L name?” Again, he got a “Maggie or Margie, or
Today’s spiritualism traces its roots to 1848 and                                                       some M-G-sounding name,” and yet again
the schoolgirl antics of the Fox sisters, Maggie   Mental Mediumship                                    heard from “either Ellen or Helen, or Eleanore-
and Katie. They seemed to communicate with                                                              it’s like an Ellen-sounding name.” Gone is the
the ghost of a murdered peddler by means of        The new breed of spiritualists-like Edward,          clear-speaking eloquence of yore; the dead now
mysterious rapping sounds. Four decades later      James Van Praagh, Rosemary Altea, Sylvia             seem to mumble.
the foxy sisters confessed how they had            Browne, and George Anderson-avoid the
produced the noises by trickery (Nickell 1994),    physical approach with its risks of exposure and              The spirits also seemingly communicate
but meanwhile others discovered they too could     possible criminal charges. Instead they opt for      to Edward et al. as if they were engaging in
be “mediums” (those who supposedly                 the comparatively safe “mental mediumship”           pantomime. As Edward said of one alleged
communicate with the dead).                        which involves the purported use of psychic          spirit communicant, in a Dateline “He’s
                                                   ability to obtain messages from the spirit realm.    pointing to his head; something had to affect the
         The “spiritualism” craze spread across                                                         mind or the head, from what he’s showing me.”
the United States, Europe, and beyond. In                   This is not a new approach, since           No longer, apparently, can the dead speak in
darkened séance rooms, lecture halls, and          mediums have long done readings for their            flowing Victorian sentences, but instead are
theaters, various “spirit” phenomena occurred.     credulous clients. In the early days they            reduced to gestures, as if playing a game of
The Davenport Brothers conjured up spirit          exhibited “the classic form of trance                charades.
entities to play musical instruments while the     mediumship, as practiced by shamans and
two mediums were, apparently, securely tied in     oracles,” giving spoken “'spirit messages’ that               One suspects, of course, that it is not the
a special “spirit cabinet.” Unfortunately the      ranged all the way from personal (and                imagined spirits who have changed but rather
Davenports were exposed many times, once by        sometimes strikingly accurate) trivia to hours-      the approach today’s mediums have chosen to
a local printer. He visited their spook show and   long public trance-lectures on subjects of the       employ. It is, indeed, a shrewd technique known
volunteered as part of an audience committee to    deepest philosophical and religious import”          as “cold reading"-so named because the subject
help secure the two mediums. He took that          (McHargue 1972).                                     walks in “cold"; that is, the medium lacks
opportunity to secretly place some printer’s ink                                                        advance information about the person (Gresham
on the neck of a violin, and after the séance one           Some mediums produced “automatic”           1953). It is an artful method of gleaning
of the duo had his shoulder smeared with the       or “trance” or “spirit” writing, which the entities  information from the sitter, then feeding it back
black substance (Nickell 1999).                    supposedly dictated to the medium or produced        as mystical revelation.
                                                   by guiding his or her hand. Such writings could
         In Boston, while photographer William     be in flowery language indeed, as in this excerpt             The “psychic” can obtain clues by
H. Mumler was recycling some glass                 from one spirit writing in my collection:            observing dress and body language (noting
photographic plates, he accidentally obtained                                                           expressions that indicate when one is on or off
faint images of previous sitters. He soon                   Oh my Brother-I am so glad to be able to    track), asking questions (which if correct will
adapted the technique to producing “spirit         come here with you and hold sweet communion          appear as “hits” but otherwise will seem
extras” in photographs of his clients. But         for it has been a long time since I have             innocent queries), and inviting the subject to
Mumler’s scam was revealed when some of his        controlled this medium but I remember how well       interpret the vague statements offered. For
ethereal entities were recognized as living        used I had become to her magnetism[,] but we         example, nearly anyone can respond to the
Boston residents (Nickell 1994).                   will soon get accustomed to her again and then       mention of a common object (like a ring or
                                                   renew the pleasant times we used to have. I          watch) with a personal recollection that can
         The great magician Harry Houdini          want to assure you that we are all here with you     seem to transform the mention into a hit. (For
(1874-1926) crusaded against phony                 this afternoon[-]Father[,] Mother[,] little          more on cold reading see Gresham 1953;
spiritualists, seeking out elderly mediums who     Alice[-]and so glad to find it so well with you      Hyman 1977; Nickell 2000.)
taught him the tricks of the trade. For example,   and we hope and feel dear Brother that you
while sitters touched hands around the séance      have seen the darkest part of life and that times                               (Continued On Page 57)
table, mediums had clever ways of gaining the
use of one hand. (One method was to slowly
move the hands close together so that the
fingers of one could be substituted for those of
the other.) This allowed the production of
special effects, such as causing a tin trumpet to
appear to be levitating. Houdini gave public
demonstrations of the deceptions. “Do Spirits
Return?” asked one of his posters. “Houdini
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