Page 52 - Poze Magazine Volume 61
P. 52

2023







































               3. Promote Your Events: Promote any               6. Reach out to Influencers: Contact local
               upcoming gigs you’ll be performing at by          radio stations as well as music bloggers,
               advertising on local radio shows or               asking them to check out your music. It’s
               postering around town. Utilise Flyers with a      likely that these influencers will recognize
               description of your music and some                something creative and exciting about it.
               personal contact details in case people are       Offer to send over some music for them to
               interested in booking you for an event.           review, and if they like what you have to
                                                                 offer, it could lead to a lot of positive
               4. Be Creative: Always experiment with            publicity.
               creative ideas and out-of-the-box
               solutions. Go big, with well-executed street      7. Make Connections: Connect with fellow
               teams and spontaneous promos, or go               musicians, bloggers and producers in the
               small, and focus more on building                 industry and build relationships with
               relationships with people offline.                them. This can open up endless windows
                                                                 of opportunities to collaborate with and
               5. Leverage Email Lists: One of the most          learn from each other.
               powerful forms of marketing is by
               leveraging email lists. Reach out to your         8. Develop a Sound Brand: Create a
               current fan base by creating a newsletter         unique look and sound for yourself that is
               with exclusive updates and special offers.        artfully executed and authentically
               Not only will it act as a keep in touch, but it   expresses who you are as an artist. This
               will also help you to get your music out          will help to make your music stand out in
               there in front of more people.                    a saturated market.
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