Page 36 - Poze Magazine Volume 81
P. 36
Challenges & The Future of
Music on Social Media
Despite these hurdles, social media’s
influence on music isn’t slowing down.
Challenges & The With new platforms emerging and
Future of Music on trends evolving, artists who
Social Media understand how to harness short-form
video’s power will continue to shape
While social media has democratized the future of the industry.
the music industry, it also comes with In this digital age, one viral moment is
challenges. all it takes to turn a bedroom musician
Fleeting Fame: A viral moment into a chart-topping superstar.
doesn’t always translate into long-
term success. Many artists
struggle to follow up their first hit
(one-hit-wonder syndrome).
Algorithm Dependence: If a song
isn’t picked up by TikTok’s
algorithm, it can be lost in the sea
of content.
Pressure on Artists: Musicians are
now expected to be content
creators, constantly making TikTok
videos to stay relevant rather than POZE-MAGAZINE.COM
focusing solely on their craft.