Page 14 - IAADFS Summit 2023 Special Edition
P. 14

INSIDER



          The British are Coming…to Core Plus Duty Free at Melbourne Orlando’s
          new expanded air terminal



              Melbourne Orlando Airport held a
          Ribbon Cutting ceremony to celebrate the
          completion of its new Terminal Renovation
          and Expansion Project and duty free store
          opening on January 25.
              The project encompasses $72 million
          worth of upgrades including the addition
          of 86,000 square-feet of new facilities. The
          airport expansion was made for British
          holiday company TUI, which will use                                             Brittany Williams Leverett (left)
          the airport as a gateway for TUI’s UK                                           with Anthe Angelides, founder
          customers traveling to Central Florida (ie.                                     of Oneiro, at the official
          home of Disney World in Orlando).                                               opening of the Core Plus
              The first flights from seven UK                                             Duty Free store at Melbourne
          airports began arriving on April 3.                                             Orlando Airport.
              Among the highlights of the January
          celebrations was the opening of a new
          Core Plus Duty Free store, operated by
          Legacy Consulting Group, an ACDBE and
          HUB certified small business founded by
          Brittany Williams Leverett (President and
          C.E.O). The Food & Beverage concessions
          are operated by The Metz Culinary
          Management Group.
              TMI spoke with Williams Leverett about
          how she came to open the duty free store.
              With over 12 years of project   terminal expansion, and were planning to   has launched a selection of unusual
          management, people management and   operate a store in the expanded terminal,   international and local products essential
          consulting experience, Brittany Williams   but then my aunt suddenly became ill and   for travelers, some of which are exclusive
          Leverett founded Legacy Consulting Group   passed away,” she tells TMI.   to MLB.
          LLC in 2020 as a continuation of the   On the company website, Williams   Among these are Oneiro, a woman-
          legacy her late Aunt Claudia started for her   Leverett writes that she knew that her   owned luxury personal care brand with
          in Melbourne, FL.                 aunt wanted her to continue her legacy   products like Sunchasers, a travel kit
              “I started looking at RFPs and   by pushing forward with the Melbourne   inspired by the Mediterranean; nail tips,
          discussed opening our own airport   contract and opening the store that the two   lashes and liners from Tip Beauty; Spa
          concessions with my aunt, Claudia   of them dreamed about when they started   Tonic, a supplement described as an optimal
          Williams-Hope, owner of C W Hope   working together in 2017.         nutrient-dense spa upgrade, which promotes
          Consultant Management Corporation,    So in December 2020, she founded   deep relaxation without drowsiness. Core
          back in 2017. In April 2018, I met Rick   Legacy Consulting Group in honor of   Plus also features Blue Light glasses from
          Sell, a vice president at Metz Culinary   her aunt, and continued working with the   Barner eyewear; and BugCo, anti-insect
          Management Group, [Ed. Note: Metz is a   Metz Group for the new store opening. In   products for the whole family. Core Plus
          food management company that operates in   January 2022, she teamed up with Wise   also carries travel retail’s award-winning
          business, healthcare, educational, or airport   Precision Consulting to prepare for the   Cabeau travel accessories, along with more
          settings, creating on-site management at   store’s opening and get new vendors and by   traditional confectionery, perfumes, wines
          each location. ] That July, Metz contacted   March of that year had opened a new kiosk.  and accessories like sunglasses.
          CWH about a duty free opportunity at   By November of 2022, the 500+    In another exciting move, the
          Melbourne Orlando Airport, and we   square foot store was complete and ready   company recently went live with its
          secured the rights to open a kiosk at MLB   for a soft opening, with the official grand   e-commerce pre-order option.
          in February 2019 under the name Core Plus   opening taking place in January when the   Williams Leverett says that Legacy
          Duty Free.”                       new terminal was inaugurated. April 3 saw   Consulting Group not only is looking to
              Williams Leverett said that she and   the first UK flights from TUI for the 2023   grow its Core Plus Duty Free business, but
          her aunt had a successful 2019 season, but   season, which will run through November.  expand to other airports and eventually take
          then the pandemic caused the airport retail   “Ultimately I formed LCG and Core   on more clients to help coach and consult
          business to shut down, and they temporarily   Plus to disrupt the travel retail sector one   them in their business and life ventures.
          closed their doors in March 2020.  brand at a time,” Williams Leverett said.   “We want to help empower brands,”
              “We knew that TUI was planning a   As part of this effort, Core Plus   she stresses.


          Summit of the Americas  April 2023                            14
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