Page 25 - Banking Finance August 2025
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ARTICLE

             the country's linguistic diversity, including handling code-  These have progressively evolved to include voice inte-
             mixed text effectively.                             gration, allowing customers to speak their queries in-
         Y   Voice Biometrics: This technology offers a highly secure  stead of typing.
             and convenient method for authentication. By analyz-  Y  Leading Banks' Initiatives: Several prominent Indian
             ing unique vocal characteristics (pitch, tone, rhythm),  banks have launched their own voice-enabled AI assis-
             voice biometrics create a "voiceprint" that can verify a  tants:
             user's identity. This adds a robust, user-friendly security  o  HDFC Bank's "EVA" (Electronic Virtual Assistant):
             layer, reducing reliance on PINs and passwords, which   EVA is a popular AI-powered chatbot that supports
             can be cumbersome or prone to security breaches. The    both text and voice interactions. It assists custom-
             regulatory landscape around biometric data in India     ers with a wide range of services, including open-
             (e.g., DPDP Bill) will be crucial for its widespread adop-  ing savings accounts, checking loan eligibility, pro-
             tion in banking.                                        viding information on various products (personal
                                                                     loans, business loans, credit card loans, fixed depos-
         Y   Cloud Computing: The processing power and storage
                                                                     its, salary accounts, home loans), and answering
             required for training and deploying sophisticated AI
             models for voice and vernacular banking are immense.    FAQs. EVA can also facilitate language changes and
                                                                     accept voice commands for searches.
             Cloud computing provides the scalable, on-demand in-
             frastructure necessary to handle these computational  o  ICICI Bank's "iPal": ICICI Bank has significantly in-
             demands efficiently and cost-effectively.               vested in AI-driven customer experience, with iPal
         Y   Open APIs and Ecosystems: Banks are increasingly in-    handling millions of customer interactions annually.
                                                                     iPal is designed to address queries, provide account
             tegrating with third-party voice platforms (like Google
             Assistant, Amazon Alexa) or developing their own pro-   information, and facilitate transactions in real-
                                                                     time, personalized based on customer data.
             prietary voice AI systems. Open APIs facilitate seamless
             integration with core banking systems, CRM platforms,  o  SBI YONO Integration: While SBI's YONO (You Only
             and other digital channels, creating an omnichannel     Need One) platform is a comprehensive digital bank-
             experience for customers.                               ing app, SBI has been integrating voice features,
         Y   Big Data Analytics: Every voice interaction generates   particularly through its phone banking services, al-
                                                                     lowing customers to check balances, request state-
             valuable data. Banks can leverage big data analytics to
             gain insights into customer behavior, preferences, pain  ments, block cards, and access information on vari-
                                                                     ous products through voice commands. The
             points, and even emotional states, enabling further per-
                                                                     roadmap for YONO likely includes deeper voice AI
             sonalization and proactive service delivery.
                                                                     integration.
         The Indian Banking Sector: Pioneers and                 o   Axis Bank's "AXAA": Axis Bank introduced AXAA,
         Progress

         The Indian banking sector, known for its rapid adoption of
         digital technologies and its proactive stance on financial
         inclusion, has been at the forefront of exploring and imple-
         menting voice and vernacular banking solutions.

         Early Adopters and Use Cases:
         While Interactive Voice Response (IVR) systems have been
         a staple for decades, offering menu-driven voice navigation,
         the current wave of voice banking is far more intelligent and
         conversational. Indian banks have moved beyond basic IVR
         to leverage advanced AI:
         Y   Evolution of Chatbots: Many banks initially deployed
             text-based chatbots on their websites and mobile apps.

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