Page 58 - Banking Finance March 2025
P. 58

FEATURES

          In such a scenario, the demand for Indian rupees will  inflation to zero while in India it stays at 6%. This would
          plummet; after all, if the Americans can't buy Indian goods,  mean that if an American decides to invest in the Indian
          why would they go to the currency market to buy Indian  stock market thinking that Indian companies/shares give an
          rupees?                                             annual return of 10%, she would end up getting only a 4%
                                                              real return because six out of the 10% would be eaten up
          End  result:  rupee  will  weaken.  Something  similar  is
                                                              by inflation. On the other hand, the US stock market might
          expected to happen if, as President-elect Donald Trump has  give a return of just 5% but since inflation is at 0%, the final
          promised, the US slaps high tariffs against Indian goods,  return would be 5%.
          making them so costly that no one in the US will buy them.

          Imagine  a  scenario  where both  India  and the  US  are  In such a scenario, an investor may not make any fresh
          experiencing high inflation. By definition, inflation eats away  investments into India; worse still, she may actually pull out
          the value of a currency because an inflation of 5% means  money from India and invest it back in the US. Both these
          that whatever one could buy for Rs 100 in year 1, requires  actions will reduce the demand for rupees relative to the
          Rs 105 to buy in the next year.                     dollar,  and  the rupee  will  weaken against  the  dollar.
                                                              Something similar is happening at present as the investors
          Now imagine that in 5 years' time, the US reduces its  pull out money from India. (Source: The Indian Express)







           Rupee112 Launches India’s First Fully Automated WhatsApp Loan

                                 Disbursal, Redefining Instant Lending

           Rupee112, a fast-emerging leader in the fintech space, has launched a groundbreaking innovation by introducing India’s
           first fully automated loan disbursal service through WhatsApp. This cutting-edge solution transforms traditional lending
           by leveraging AI and ML technologies to provide a fully digital, paperless, and lightning-fast loan experience for salaried
           professionals.
           This innovation allows borrowers to access unsecured loans ranging from ?5,000 to ?1,00,000 directly through WhatsApp,
           without the need for cumbersome paperwork or lengthy processes. Customers simply initiate their loan application
           journey by messaging Rupee112’s official WhatsApp number at +91 78400 49929. The platform then verifies their
           details in real time and disburses funds into their bank accounts within minutes, creating an effortless and intuitive
           financial solution.

           What sets Rupee112 apart is its advanced AI-powered lending system, which ensures rapid verification, secure
           processing, and unmatched efficiency. This innovation eliminates the friction typically associated with loan applications,
           making financial assistance accessible, inclusive, and available on a platform that millions of Indians use daily.

           Mr. Vikkas Goyal, Founder of Rupee112, said. “Technology has always been at the core of what we do, and the
           introduction of WhatsApp loan disbursal is another step toward making financial services more accessible and inclusive.
           By integrating automated loan disbursal with WhatsApp, we’re not just meeting customer needs—we’re anticipating
           them. This innovation reflects our commitment to delivering smarter, faster, and more accessible solutions that
           empower salaried professionals in real-time."
           The WhatsApp loan feature is a testament to Rupee112’s relentless pursuit of innovation in the fintech space. By
           combining AI and machine learning with the convenience of messaging apps, Rupee112 is reshaping the financial services
           landscape in India.


            52 | 2025 | MARCH                                                              | BANKING FINANCE
   53   54   55   56   57   58   59   60   61   62   63