Page 47 - Banking Finance December 2024
P. 47

ARTICLE

             respond to potential AI and deep fake fraud, such as  Legislation: Governments should consider enacting
             verifying the source, content and using trusted and  legislation to address the specific challenges created by
             reliable channels and platforms.                    deepfake technology in the context of financial fraud.

             Stay informed about deepfake technology and common
             scam tactics. Be cautious of unsolicited requests, Conclusion:
             especially those involving urgent financial transactions  Deepfake technology presents a significant and evolving
             or confidential information.                     threat to the banking sector. While it offers potential
             Be extra cautious about what you share on social media  benefits in areas like customer service and personalization,
             and other online platforms and set your profiles to  its malicious applications pose serious risks. The growing
             “friends and family” only, as scammers can use publicly  frauds using Deepfake undermine customer’s trust in
             available information against you convincingly.  financial institutions and disrupt the integrity of financial
                                                              systems.
             Verify  Communication: Independently verify the
             authenticity of any communication that appears   To mitigate these risks, Banks & FIs needs to invest in robust
             suspicious. Contact the bank or individual through official  security  measures,  including  advanced  detection
             channels only to confirm the request.
                                                              technologies and employee training to identify deepfake
             Strong  Passwords  and  MFA:  Use strong,  unique  content. Collaboration with regulators and industry partners
             passwords for your online banking accounts and enable  to  establish  effective  countermeasures  is  essential.
             MFA whenever possible.                           Additionally, educating customers about the dangers of
             Report Suspicious Activity: Immediately report suspicious  deepfakes and promoting vigilance against fraudulent
             activity or communication to the respective banks/FIs.  activities can help protect individuals and institutions.
             in case of any cyber fraud, Contact and report the Cyber
             Police on helpdesk no. 1930.                     The battle against deepfakes is an ongoing one, as the
                                                              technology continues to advance rapidly. Banks must remain
                                                              vigilant and adaptable, continuously updating their security
          Additional Considerations:                          protocols and leveraging the latest innovations in detection
             Collaboration: Financial institutions should collaborate  and prevention. By taking proactive measures and fostering
             with technology providers, law enforcement agencies,  a culture of training & awareness, the banking sector can
             and other industry stakeholders to share information  navigate the challenges posed by deepfakes and safeguard
             and best practices in combating deepfake fraud.  the trust and stability of financial systems.


                RBI Governor: Stable inflation bedrock for sustained growth

           A stable inflation is a cornerstone for sustained economic growth, which can improve the purchasing power and
           provide a stable environment for investments, Reserve Bank of India's (RBI) Governor Shaktikanta Das said. "A stable
           inflation or price stability is in the best interest of the people and the economy. It acts as a bedrock for sustained
           growth, enhances the purchasing power of the people and provides a stable environment for investment," Das said
           in his address at the High-Level Policy Conference of Central Banks from the Global South.
           He, however, said that the resilient growth in India has given the RBI the space to focus on inflation to ensure its
           durable descent to the 4 per cent target. The government has given the RBI the target to maintain inflation in the
           2-6 per cent band. The RBI has been focussing on maintaining CPI print at 4 per cent on a durable basis.
           The Consumer Price Index (CPI) accelerated to a 14-month high of 6.21 per cent in October, compared to 5.5 per
           cent in September. The recent "State of the Economy" article published in the November bulletin of the RBI also said
           that there was a need to bring inflation down in order to help India meet its potential. "All that is needed is get
           inflation down so that India reconnects with its potential," the article said. The Governor stated that price stability
           is just as crucial as growth to enable economic agents to plan ahead, reduce uncertainty and inflation-risk premi-
           ums, and encourage savings and investment. These all will provide a boost to the potential growth rate of an economy.


            42 | 2024 | DECEMBER                                                           | BANKING FINANCE
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