Page 7 - . INTERNET RADIO BROCHURE

ADVERTISING OUR SERVICES

Scope of Services

Radio Live Reads

In this, a radio personality will read out our advert live on air. There are several bene ts of
advertising through live reads- listeners are already familiar with the radio personalityʼs voice
so increased engagement or real-time script customization.

Radio Sponsorships

These types of ads are played in the prime period of a particular show, weather forecast,
tra c update, or a title of a particular radio show. For example, “todayʼs tra c update is
brought to you by ABC” .

Radio Jingles

Jingles stay memorable and the listener can easily identify what the brand is. Ever noticed
how jingles just get trapped in your head and you just keep humming it throughout the day?
Thatʼs the power of radio advertising.

Radio Testimonials

Everyone needs reassurance and thatʼs what testimonials do. There is something reassuring other
peopleʼs experiences. This is exactly what we would like you to deliver through testimonials advertisements.

Personi ed Commercial

With personi ed commercials, create a whole picture in the listenerʼs mind. This

commercial creates a relatable story, connects them with the story, and makes them want to
nd out what happens next, this means theyʼll have to stay tuned in.

Create a short press release.

By writing a 1 page promotional press release you can send it to radio stations to review your
business, music or event. This can also be sent to other media outlets.
Objectives BY - WDCAHS | PAGE : 3

Drive awareness of o erings. Increase student applications and awareness of Washington
American High School academic o erings.

Promotion at Events

Washington American High School provides promo material)
Promotion/Advertising

On blogs and all social networking sites including Facebook, Twitter, Blog,
and many others

WAHS | PAGE