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My FedUpVoice

Vol 5. No. 2
Target Marketing that Reaches the Intended

Audience is the Most Effective Form of

Influencing Key Voting Blocs

As readers of My FedUp Voice know, FedUp a leadership role.
PAC is focusing its energy on BRANDING the As stated in the lead article, President Trump
Democrats in a Macro way nationally (they want is actively working to BRAND the Democrats as
to abolish ICE, allow felons and 16 year-olds to the party of late-term abortion. And FedUp PAC
vote, give free paychecks, etc.) and in a Micro way along with other conservative groups, talk show
(raising issues important to key voting blocs such hosts, and conservative media has been busy too.
as Evangelicals, Catholics, Hispanics, Suburban We have had some success in BRANDING the
Married Women, Seniors, African-Americans, Democrats as the “open borders” party – a label
and Millennials). they hate.
For more than 80 years liberals have been As Rush Limbaugh said on November 9, 2016,
pounding away at conservatives and Republicans by the day after Donald Trump won the presidency, Conservatives educating and empowering voters to become a large army of Paul Reveres BRANDING the New Democrats as Dangerous Elitist Socialists
saying they are the party of rich people, beholden “If there is a lesson for the GOP, this victory has
to special interests, corporations, and the wealthiest been there all along. You could have had this
among us. victory in 2008. You could have had this victory

in 2012.”
Donald Trump is a master brander, and he
won by aggressively branding his opponent and her
Party in ways prior Republicans had not seen since
the campaigns of Ronald Reagan.
Timid GOP Lacks Fire in the Belly

If the Left is to be correctly BRANDED in a
way that makes it difficult for them to win elections,
it will have to be done by conservatives.
The Democrats’ “Medicare-for-All” scheme, if enacted, Republican politicians do not have the Fire in
would ration seniors’ healthcare, increase their taxes,
eliminate private insurance, create 3-6 month waits to the Belly to engage liberals on the issues.
see a doctor or schedule surgery, and probably give rise to Like you, FedUp PAC staff, along with other
Death Panels. conservatives were demoralized and angered by
The result has been a successful effort to the 2018 midterms as GOP congressional leaders
BRAND conservatives and Republicans as failed to stop taxpayer money going to Planned
uncaring, selfish, and greedy, while the Left comes Parenthood, build the Wall, stop the flood of
across as concerned about working men and illegal aliens coming over the border, end runaway
women, and are perceived as caring, compassionate, government spending, and prevent the national
and giving. debt from growing significantly.
FED106NL Now it’s our turn. And FedUp PAC is taking What’s more, the swamp continues to operate

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