Page 4 - MGG - Venue Audit

GOLF CLUB NAME - VENUE AUDIT

Discovery & Strategy

1. LEARN Ensure that we develop a factual understanding of your club’s
current position in the marketplace and create a clear action
plan to achieve agreed on growth initiatives.

Key Priorities & Quick Wins

2. ACTION We will prioritise quick win actions that can help deliver an
immediate impact to your club – potential areas include, financial,
staffing, communication or customer service enhancements

Operational & Value Proposition

3. REMEDY Measurably improve the club performance. Train staff,
deploy accountability, build a positive club culture and
carefully track performance.

Increase Market Share

4. PROMOTE Now that the foundation of a high performing club business
model has been created it’s time to concentrate on promotion
and increasing new revenue.

Data Driven Improvement

5. REFINE Continuous cycles of review, planning, execution and tracking
allow us to evaluate performance and prioritise the highest
impact activities based on the evolving needs of the club.

4